St. Martha’s kicks off ambitious fundraising campaign



On September 27, St. Martha’s Regional Hospital Foundation launched their most ambitious and important Campaign to date with a Press Conference/Kick-Off Event at Clare Marie Gathering Place at the hospital.

The Foundation has set a goal of increasing its Endowment Fund to $20 million by 2026 under a campaign entitled “St. Martha’s and you. The time is NOW…”

The Endowment Fund provides the hospital with its share of the funds required to purchase essential new equipment and upgrade existing equipment to maintain and expand patient services, and also provides training for doctors and hospital staff allowing them to remain at the forefront of medical advances and patient care.

“This is a critical campaign for St. Martha’s and the community,” said Joe MacDonald, chair of the Foundation Board. “For patients and their families, access to excellent health care with minimum travel distance is essential, and contributes greatly to enticing families and individuals to live and work in our region, and to enhancing the quality of life for current residents.”

“The time is NOW…” campaign offers both businesses and individuals the opportunity to support the campaign by making a five-year pledge commitment. Many flexible donation options are available, making it easy to contribute.

St. Martha’s Regional Hospital serves the residents of Antigonish, Guysborough, Richmond and Inverness counties – a population of over 50,000. Close to 20 per cent of the population is currently over the age of 65. Over the next decade, the number of citizens over the age of 75 residing in the St. Martha’s Regional Hospital catchment area will double from an estimated 5,900 today to more than 11,000 by 2026. We need our communities to rally behind “The time is NOW…” Campaign and to give generously. Only then can we ensure the St. Martha’s medical teams are able to deliver the best care possible.

Campaign Chairman, Steve Smith, spoke strongly at Tuesday evening’s event, “If St. Martha’s cannot fund new equipment, new technology and an updated infrastructure, the hospital will not be able to provide state-of-the-art modern health care and services. Over time, this could lead to an erosion of services to patients, and the migration of jobs to other centres. A strong Foundation will be able to help fund specialized staff training not covered by the province.

“Getting involved in this fundraising effort is about making St. Martha’s the best it can be, well into the future. It is about ensuring excellent health care for ourselves, our parents, our families and friends.”